If you’ve found yourself here then it’s more than likely you’ve popped on over from Facebook and my freshly launched competition in conjunction with Underfoot Designs to celebrate the launch of their brand spanking new, completely customisible, pet mats!

Huzzah! More dog things for my home!

At the end of this post, you can find all the details regarding this fab prize and the t&c’s of the competition also. If you haven’t already done so, don’t forget to actually enter the competition! If you’re not in you can’t win and those mucky paws will be walking all over your clean floors.


Underfoot Designs is owned and run by two amazing ladies, Miriam and Niamh. Underfoot Designs is based on the Northside of Dublin (you guys know how I love supporting local businesses!).

Their business began based on creating bespoke logo and image mats for other Irish businesses, helping to really make an impression with gorgeous high-quality mats. Underfoot Designs has just freshly launched their latest venture…bringing personalized (eh-hem, pawsonalised) image based pet mats, right to your front door to help you celebrate just how much you love your pet!


Ok, ok. Let’s face it Hairies, who actually does think about mats?

I didn’t until I saw the potential of what Miriam and Niamh are creating for pet owners who are just as unhinged as me when it comes to your pet and love showing them off at every oppawtunity. I’m pretty sure if you’re like me, everything else in your house is dog or animal based. Your cups, socks, cushions, artwork…

Why NOT a completely customized floor mat?!

Underfoot Designs personalised pet mat sample
Underfoot Designs personalised pet mat sample

I’m constantly spending money on cheap floor mats for by my backdoor for paw wiping, for under the feeding/water bowls, by the fire for sprawling or under my dog beds for a little bit of extra warmth.

These mats are usually flimsy. They fall apart, the threading comes undone or they just get grubby. Worst of all, they’re generic. You know how I hate to be generic!

Well, now thanks to these two awesome ladies, we can all now have personalized mats of our dogs instead of boring stock imagery. It’s your high-resolution image of choice printed directly onto a floor mat! They’re absorbent, hard wearing, have a high dirt-retention and best of all, cause we all have dirty paws in our life, machine washable. Winner winner gravy bone dinner!

Underfoot Designs personalised pet mat sample

Underfoot Designs mission is to use mats to help businesses stand out with their customers but now, they’re going to help your home stand out by creating super customizable, colorful mats for the dog nuts of Ireland!

And, there are pretty much endless choices for how to customize your mat with lettering!
And why stick to the floor? Niamh and Miriam’s stunning mats also work as alternative wall decor!

Underfoot Designs personalised pet mat sample


You can be in with a chance to win a one hour photographic session with me in the studio, one 9x6in matted print and your very own pet mat from Underfoot Designs. To enter our competition which is running until 12pm on Saturday May 11th, you need to make sure you like both Pawtrait Ireland and Underfoot Designs on Facebook.
And comment on the original post with a photograph of your dog, telling us why they should win this prize.
As always Hairies, don’t forget to tag anyone who would love to get their paws on this prize!


– Make sure you like Pawtrait Ireland and Underfoot Designs on Facebook.
– Comment on the original Facebook post with why your dog should win.
– Entries close at 12 pm on Saturday, May 11th.
– Winner announced at 6 pm on Saturday, May 11th.
– You and your dog must be available to travel to Pawtrait Ireland’s studio in Tallaght, Co. Dublin.
– Photos will be delivered via an online gallery within up to 10 working days of your shoot.
– No digital imagery or physical prints are included in the prize value other than what is stated below.
– Your favorite image will be presented as a 9x6in mounted print from Pawtrait Ireland and a personalized doggy mat from Underfoot Designs. The same image will be provided on both prizes.
– Pawtrait Ireland will arrange delivery of your mounted print.
– Underfoot Designs will arrange delivery of your personalized doggy mat.
– No cash or voucher exchange possible.
– Your prize cannot be gifted and must be used by yourself.
– Valid for a single pet only.
– In relation to the photoshoot, Pawtrait Ireland’s usual terms & conditions apply.

If you have any questions regarding the competition or prize you can reach out as always to audrey@pawtrait.ie.
If you’ve got the zoomies and you want to ignore the competition and go straight to ordering your own personalized mat, you can do so here!

Bow-wow for now,

Call: 0857277844